The dynamics of dealership marketing are evolving faster than ever before. From the loss of third-party tracking “cookies” on the internet to the rise of digital-retail technologies to cybercrime, ...

Built for automotive retail, the PureCars platform integrates a robust Customer Data Platform (CDP) with production-ready AI. At NADA 2026, PureCars will highlight new advanced AI capabilities that ...

Inline ads. Search engine optimization. Customer-data platforms. Organic versus paid social media. VSR pages and VDPs. Online and in-store alignment. No question about it – dealership marketing has ...

EMG has launched a new tool to help dealerships create a marketing plan at the local level. The retail automotive streaming advertising company unveiled the Strategy Engine, a new feature in its Maven ...

Greg Uland explains how Reynolds & Reynolds is using unified data and AI to streamline dealership operations and improve ...

How consistent and accurate is your online marketing presence? A new assessment tool aims to let you know. On Monday, Maritz Dealers Solutions/Opportunity Max announced the release of its new digital ...

In the fast-paced world of car dealership marketing, staying ahead of the curve is essential. With the digital landscape constantly evolving, dealerships need a comprehensive guide to navigate the ...

Force Marketing wins GM Canada after-sales mandate, helping dealers improve retention, fixed ops, and customer communication.

FORT COLLINS, Colo. — SVI Trucks has introduced a Marketing Hub for its dealers, an online platform that centralizes all of its brands’ marketing collateral in one, easy-to-use location. The Marketing ...

Global Dealer Solutions (GDS) today announced a renewed focus on the critical role Local SEO now plays in helping automotive dealerships appear where customers are most likely to search: Google Search ...