While Spotify won’t report its full Q3 earnings until November 12, the streamer will likely be boasting an 11% year-over-year growth in audio advertising revenue in the US for 2024. The news comes as ...
Roman Vrublivskyi is the experienced CEO of Attekmi, a global ad tech company that provides white-label programmatic solutions.
As expectations continue to rise in 2026, one thing is becoming clear: performance can no longer be a post-campaign priority.
Drawing on insights from Limelight Inc. and its partners, the white paper examines the role of the ad network in 2026 - outlining the key trends, challenges, and opportunities that define the digital ...
Programmatic advertising has revolutionized how brands do digital marketing by simplifying and automating the ad-buying and placement process. Advertisers can enhance campaign performance and ROI by ...
AdCP’s creation is a testament to the fundamental changes AI is driving across all sectors of the advertising industry. While many investments in AI have been in data analysis and campaign ...
Programmatic advertising has become one of the key tools of digital marketing, allowing to automate the process of buying ad impressions and precisely target ads to the desired audience. With its help ...
Ask a marketer where their last ad ran and why, and they’ll probably shrug or send a spreadsheet that answers nothing. Programmatic promised clarity: automation, efficiency and measurable outcomes.
Programmatic platform StackAdapt today announced the general availability of a martech suite that includes email marketing, first-party data activation and programmatic advertising on a single ...
Opportunities in Denmark's digital ad market include growth across diverse channels like social media, gaming, and e-commerce ...
Colombia's digital ad spend market presents robust opportunities, growing annually at 11.1% to reach $5.70 billion by 2026.
The world is constantly evolving with data, and with it, the data-driven advertising landscape’s success is no longer defined by visibility alone, it is defined by measurable impact. Campaigns are ...
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