A new jeans offering from retailer Shein has divided online commenters, with many labeling the style “weird” and “dumb.” But fashionistas have embraced the new trend as the “denim leg warmers” pop up ...

Shein is known for producing fashion at a pace that outstrips both trend cycles and consumer demand. Now, it’s taking things a step further by literally printing fashion. The Singapore-based ...

A mum was left baffled when her recent Shein denim order arrived but not for the reason she expected. Instead of the perfect fit she hoped for, the jeans came with a wild surprise that left her ...

Shein integrates cool transfer denim printing into its on-demand business model, which leverages a digitalized supply chain to match customer demand with merchandise supply by launching new products ...

The company produced 380,000 denim pieces using this method last year. Shein is advancing eco-friendly practices in denim production with the introduction of Cool Transfer Denim Printing, a technology ...

A Shein shopper has exposed the Chinese retailer’s latest clothing disaster online: jean shorts that show way more than booty cheeks. And these jean shorts are not your average bottoms. Marketed as ...