Personal care company Wilkinson Sword is understood to be preparing to launch a four-blade razor in the UK by the end of the year. One industry insider predicts that the razor, known as “Quatro”, ...

Picture an incredibly long ribbon formed of carbon-coated razor blades – each with an edge so thin it’s invisible to the human eye. Soon this ribbon will be separated into thousands of individual ...

I’M SURE MEN will remember the introduction of Wilkinson razor blades better than ladies. They were so superior to anything that other companies had to offer that they were allowed to be sold only in ...

For the past two years, the world’s razor industry has been as mundane as the daily chore of shaving. Since Wilkinson Sword launched the four-bladed Quattro razor in 2002 and thereafter blunted rival ...

Wilkinson Sword hopes to take a bigger cut of Gillette’s share of the shaving category with a £4m relaunch. The British brand will roll out new pack designs from early May that it claims will offer ...

US razor makers Gillette and Schick-Wilkinson Sword have settled their two-and-a-half year legal wrangle over patents and advertising claims. A court hearing due to take place in Boston has been ...

FRANKFURT/LONDON, Jan 11 (Reuters) - A German court dealt a blow to razor maker Wilkinson Sword on Thursday by saying it must stop selling blades that fit on rival Gillette's Mach 3 model. Wilkinson's ...